Direct over-marketing
July 6 2004
A few weeks ago, register.com sent me a letter
offering a discount if I renewed my registration of edbrill.com early...six
months early. The discount was decent, the letter was in front of
me, so I figured that it was worth doing. I completed the transaction
last week, taking that off my radar for a couple more years.
In e-mail this morning, wow, what an amazing
offer -- the exact same discount from register.com if I choose to renew
edbrill.com early! How exciting!
It would be one thing if they had come
in reverse order...the direct snail mail piece obviously has a few days
of lag time between being mailed and arriving here. But the e-mail?
How hard would it have been to do some kind of a check to see if
I still needed to renew "soon" before sending?
As an aside, at the same time I renewed
edbrill.com, I went price shopping for a cheap service to register edbrill.org
and edbrill.net, along with domain forwarding for both. Hostway.com
had a really cheap deal...$6.95 for
a year registration and forwarding. I doubt anyone else would seriously
be interested in these adjacent domains, but someone suggested to me that
it might be useful to register them, at least before Microsoft does. :)
Post a Comment
- 2
Kevin http://ndp.mtl.cgi.com/DominoPreacher.nsf/ | 7/6/2004 2:04:59 PM
I got the same snail mail last week for the site I manage...
Never received the email though... maybe that only gets sent ones you renew with the discount code :)
- 3
Bill Ballantyne | 7/6/2004 2:13:56 PM
I recently switched my domains over to GoDaddy and won't have to renew for several years. I paid about the same (probably less) and got way more bang for my bucks$. So far I haven't been bombarded with renewal emails (or snail mails) either!
- 4
Rock http://www.LotusGeek.com | 7/6/2004 6:52:27 PM
I use GoDaddy for all domain registrations, and I use ZoneEdit.com to manage my DNS server stuff. ZoneEdit changes propagate throughout the 'net AMAZINGLY fast - usually in minutes, never more than 20 minutes. Exceptional service for the price.
- 5
Ed Brill www.edbrill.com | 7/6/2004 9:01:53 PM
and you can't beat the introductory price of $0. Thomas Gumz first introduced me to them...thanks Thomas!
Hey, you might consider RegisterFly or GoDaddy too. I've had good luck with both, and recently consolidated all of my domains onto RegisterFly. They have a protection service that can hide your WHOIS info so people can't get any personal info on you. And it's cheap there, like $1 a domain a year. Snap up those other domains, you'll regret it if you don't.
Take Care,
Grey