A Symphony of search engine optimization
April 13 2009
Google the word "symphony". Feeling lucky? If you are looking for Lotus Symphony, you should be. Because of 46,300,000 results for the word Symphony, IBM Lotus Symphony is #1:
Not an orchestra. Not a musical composition. Not airplanes, fireplaces, stereo equipment. Lotus Symphony.
Someone in our search engine optimization team is getting things right. Wow.
Post a Comment
- 2
Kevin Pettitt http://www.lotusguru.com | 4/13/2009 1:58:22 PM
@1 And let's not make the first IBM hit for Notes feature it simply as a "Business Email" solution.
Otherwise, very cool Ed!
- 3
Ed Brill http://www.edbrill.com | 4/13/2009 2:01:53 PM
Actually, the very first search result for "Lotus Notes" says:
"Provide more than just messaging with Lotus Notes and Domino built-in collaboration tools and application platform. "
- 4
Kevin Pettitt http://www.lotusguru.com | 4/14/2009 12:36:26 AM
@3 - Not too shabby :-)
- 5
Dave Harris http://www.wavysworld.com | 4/14/2009 3:21:49 AM
Only works for Google.com, I'm afraid. .co.uk takes you to the main Wikipedia page (music), and my local one, .com.my, goes to a business process outsourcing company. I'd guess it's probably a similar story for any of the country Googles




Now ask them to get the the revenue generating product Notes to be #1 for Notes.